How Agencies Can Remain Relevant in an Increasingly AI-World

In 2011, The Wall Street Journal published  Marc Andreessen’s now-famous essay, “Why Software Is Eating the World.” In it, the internet pioneer—seeming to predict the future—wrote that “every company needs to become a software company.” His work aimed to highlight the...
Transforming Marketing for the Modern Consumer

Transforming Marketing for the Modern Consumer

No industry has been immune from digital disruption in recent years. Marketing is no exception: Today, digital strategies are at the heart of marketing campaigns across any industry, and there isn’t a marketer in the business who hasn’t wished that an ad of theirs...